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Title: An Alternate E-Payment Method for B2C E-Commerce Transactions to Increase E-Commerce Penetration in Sri Lanka
Authors: Weerakoon, C.N.
Kodagoda, G. Nuwan
Keywords: E-commerce
Electronic Payment
Mobile Payment
Issue Date: 13-Jun-2014
Abstract: One of the most important factors in e-business is the ability of the customer to buy goods & services online, using electronic payment methods. Due to non-availability of alternate electronic payment methods, the Credit Card has become the most widely used online payment method available for B2C e-commerce transactions in Sri Lanka. But the statistics show that less than 4% of the population in Sri Lanka has a credit card. This is a limiting factor in encouraging the business to take their operations online. Even among those who have credit cards, some are reluctant to buy online due to privacy and security concerns, over disclosing credit card information online. Compared to the credit card penetration, Sri Lanka has a tremendous growth in mobile phone market, where penetration level is over 15%. This paper will try to exploit that situation by focusing on developing an alternate e-payment method using the mobile phone as a payment device.
Appears in Collections:NCTM - SLIIT 2006

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