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THE PERSPECTIVES OF UNIVERSITY ACADEMICS ON THEIR INTENTION TO PURCHASE GREEN SMARTPHONES IN SRI LANKA
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Product placement versus traditional TV commercials: new insights on their impacts on brand recall and purchase intention
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How successful the online assessment techniques in distance learning have been, in contributing to academic achievements of management undergraduates?
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Under-pricing of South and East Asian IPOs: An investigation of the relevance of governance quality in closely controlled companies
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Under-pricing of South and East Asian IPOs: An investigation of the relevance of governance quality in closely controlled companies
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Analysis on Current and Future Training Needs in Health Sector of Sri Lanka
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Analysis on Future Training Needs in Health Sector of Sri Lanka
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The Impact of Brand Equity on Customer Purchase Intention of Mobile Phones: Evidence from Undergraduates of Private Sector Higher Educational Institutions in Sri Lanka
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